Design Tips

Web site design involves a unique blend of skills. From color theory to design experience to usability issues, creating a site design that captures the essence of your business is not something that happens overnight. It requires a great deal of planning on your part, as well as an experienced designer who is capable of translating your Web site vision to reality.

Your Web site is an extension of all your business image. Your logo, business colors, images and photos are all a part of your letterhead, brochures, business cards and ads. Your Web site must coordinate with all your other image pieces.

Quick Tips

The home page is the most important page of your Web site. One out of every two visits begins there, yet 34% of users leave on the home page. Here are some quick tips to entice visitors to enter your site and find out more about your company services and products.

Organize navigation so that it's easy to understand.
Create an inviting message that tells people what they will find in the site.
Avoid continuing animations.
Don't bother with a splash page, a intro page that requires an additional click to get to the home page.
Use complementary colors that are easy on the eye and convey the feeling you want your target audience to experience.
Carry the home page theme throughout the site. Your home page layout can vary a bit from the rest of the site, but the navigation, color and theme should be the same for all pages.

Speaking of Color...

Did you know thatabout 1 in 20 people are color blind? They often find it hard to tell the difference between red and green. They may not see things the way we do. Therefore many images and Web pages are hard for them to read.

Many pictures, documents and web pages are hard for color blind people to read because the people who designed them didn't think about the problem. Vischeck lets them check their work for color blind visibility. It is also interesting to anyone who is just plain curious about what the world looks like if you're color blind.
1 in 20 people have some sort of color vision deficiency. The world looks different to these people: they often find it hard to tell red and green things apart. This often means that they sometimes can't see things that 'color no

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